Filipe Santos

Episode 1 – Rohan Kulkarni

Show Notes /

Welcome to the first episode of The PhraSEOlogy + AI Show! In this premiere episode, our host, Filipe Santos, sits down with Rohan Kulkarni, the founder of wordsmith.ai. Rohan brings his extensive marketing and engineering experience to discuss AI’s transformative role in marketing and content creation. Throughout the episode, they explore how AI can enhance creativity, improve efficiency, and provide meaningful content that truly resonates with audiences.

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Introduction to AI in Ecommerce

Blog /

Artificial Intelligence (AI) is revolutionizing how we interact with e-commerce, marking a significant shift towards more personalized and efficient customer experiences. As John Lawson, also known as Colderice, highlights in the latest episode of The PhraSEOlogy + AI Show, AI has been integral to e-commerce since its inception. From personalized product recommendations to sophisticated chatbots, AI is transforming the landscape for both large enterprises and small-to-medium businesses (SMBs).

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AI and SEO in Turmoil: Ann Smarty’s Candid Critique and Vision for a Digital Renaissance

Podcast Episodes /

Episode 6 Table of Contents Introduction The era of AI in SEO has dawned, bringing with it waves of both challenges and opportunities. In the latest episode of The PhraSEOlogy + AI Show, Filipe Santos sits down with the seasoned SEO expert Ann Smarty to delve into the critical issues facing the industry today. From

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Advancing Retail: Eva Dong on the Fusion of AI and Marketing

Podcast Episodes /

Episode 5 Table of Contents Introduction and Guest Background Welcome back to another insightful episode of The PhraSEOlogy + AI Show! This time, host Filipe Santos welcomes Eva Dong, a senior expert manager at McKinsey and an accomplished AI marketer, to unravel the multifaceted world of AI in marketing. Throughout the episode, Eva shares her

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Reclaiming Creativity: Brooks Lockett on AI Overhype and Authentic Storytelling

Podcast Episodes /

Table of Contents Introduction In Episode 4 of “The PhraSEOlogy + AI Show,” host Filipe Santos welcomes Brooks Lockett, a conversion-oriented copywriter focused on B2B SaaS companies, to discuss the impact of AI on creative roles and the future of work. The conversation dives deep into AI’s implications for content creation, the necessity of human

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Cracking the AI Code: Federico Pascual on Turbocharging Content Strategy

Podcast Episodes /

Table of Contents Introduction In Episode 3 of The PhraSEOlogy + AI Show, our host, Filipe Santos, had an astoundingly insightful conversation with Federico Pascual, a seasoned AI expert and co-founder of Wordcrafter AI. With over a decade of experience both in AI and SEO, Federico shared his invaluable insights about generative AI models and

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The AI Uprise: Embracing Tomorrow’s Tech Today with John Lawson

Podcast Episodes /

Table of Contents Introduction Welcome back to another episode of The PhraSEOlogy + AI Show. This time, our host, Filipe Santos, dives deep into artificial intelligence with the illustrious John Lawson, an authority on e-commerce and digital marketing, and acclaimed entrepreneur. From harnessing AI for business enhancement to addressing ethical concerns, Lawson shares profound insights that

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Mundane to Brilliant: How TheWordsmith.ai is Changing Content Creation

Podcast Episodes /

Table of Contents Introduction We started our first episode of The PhraSEOlogy + AI Show with an enthralling discussion featuring Rohan Kulkarni, the founder of Thewordsmith.ai. With a background spanning 12 years in marketing and engineering, including experience as the CMO of a Series B startup, Rohan had plenty of insights to share about integrating

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